Theodore H. Barnett



2011-present: BYLINER INCORPORATED (San Francisco, CA)
Co-founder and COO. We’ll find you something good to read!

2008-2010: SUPERSECRET INCORPORATED (San Francisco, CA)
Co-founder and CEO. Social gaming site for kids age 8-12.  USA Today review of SuperSecret.

2007-2008: PRODUCTCORE LLC (San Francisco, CA)
Co-founder and Partner. Product management consulting and software development firm focused on consumer internet services.  Clients include,, and Moka5.

2006-2007: REARDEN LLC (San Francisco, CA)
Vice President, Business Development. Startup incubator.  VP of Product Marketing for Rearden subsidiary Mova.  Launched Mova Contour Reality Capture system at SIGGRAPH 2006.  See related NY Times article.

2003-2005: OFOTO - KODAK (Emeryville, CA)
Vice President, Product Management. Online photo sharing service.  Built in-house product management team.  Managed development of premium service and specialty products line (photobook, calendars, etc.)

2000-2003: GIANT WATCHFACE PRODUCTIONS (San Francisco, CA)
Co-founder. Music and event promotion.

1999-2000: AMERICA ONLINE (Mountain View, CA)
Vice President. AOL Shopping Products Group and You've Got Pictures Group.

1998-1999: WHEN.COM (Redwood City, CA)
President & CEO. Co-founded, a Web-based calendar service. Sold to AOL in March, 1999.  Co-authored patent 7174517 ("Multi-layered online calendaring and purchasing") issued February 6, 2007.

1996-1998: ACTIVESITE (Redwood City, CA)
Partner. Co-founded ActiveSite, a Web site development firm focused on highly-interactive, database-driven Internet and intranet sites.  Clients included Bank of America, Netscape, Microsoft, Fenwick & West, Kinetix, Net-It Software, and Wizards of the Coast.

1993-1996: PF.MAGIC (San Francisco, CA)
Director of Production. Managed 20-person production team at PF.Magic. Produced Dogz, the first in a line of widely-acclaimed Windows/Mac entertainment products (3 MM+ units sold). Managed development of Sega and SNES versions of Ballz, a humorous, 3D fighting game for 8-14 year olds.

1992-1993: EO INCORPORATED (Mountain View, CA)
Director, Hardware Product Management. Managed development and introduction of EO's products: EO 440 and 880 personal communicators. Management responsibility for three product managers overseeing next-generation CPU and communications hardware.

1989-1992: APPLE COMPUTER (Cupertino, CA)
Senior Product Manager. Managed product definition, pricing, forecasting, positioning, product introduction for Macintosh LC II, IIsi, and IIfx. Negotiated first Macintosh ROM licensing deal.

1984-1987: McKINSEY & COMPANY, INC. (New York, NY)
Senior Business Analyst. Full-time team member on consulting engagements. Developed, wrote, and presented recommendations to senior client executives. Projects included feasibility study of a new cable television service for a national program provider, distribution consolidation investigation for an international consumer goods company, and sales force size optimization for a major U.S. pharmaceutical firm.

summer 1984: ICC CORPORATION (Cincinnati, OH)
Programmer. Developed user interface of premier product for this PC software start-up firm. Wrote marketing software package which anchored sales promotion program.


Master in Business Administration, June 1989. Received First Year Honors. Photographer and writer for Harbus News.

1980-1984: UNIVERSITY OF MICHIGAN (Ann Arbor, MI)
Bachelor of Science degree, cum laude, in Computer Engineering. Dean's List Scholar. Tau Beta Pi National Engineering Honor Society. National Merit Scholar. Editor-in-Chief of Michigan Review student paper. Member Varsity Sailing Team.


Enjoy racing sailboats, playing electric guitar, backpacking, alternative music, and photography. Married, two daughters, one son.  Co-author of patent #7174517 ("Multi-layered online calendaring and purchasing").